The presentation will cover the vision, strategy and roadmap of the Healthcare Business of Merck while focusingon one concrete example digital program “Smart Manufacturing”.
This includes our vision of Smart Manufacturing and Lab of the Future, how we address the convergence of science and technologies and create a Data Excellence Framework which enables different applications/use cases in this program.
Moreover, the importance of Business Stories, the identification of Personas and their respective Journeys and the creation and implementation of the Data and System Architecture will be discussed.
The definition of a holistic manufacturing control strategy and its relevance to drive quality by design is another topics which is presented on the example of an antibody production process.
The presentation will also focus on the success criteria of a digital transformation, and why 9 out of 10 digital transformation projects fail (based on a McKinsey Research Article, January 2018).